What is SEO? 搜尋引擎優化?
SEO (Search Engine Optimization) is a technique to make your website get a higher ranking and show earlier in search engine result (Yahoo, Google). SEO can increase website traffic due to about 80% of the site traffic comes from search engines. SEO can improve the website organic ranking so that SEO cost is relatively low in long term compare with other online marketing methods such as Pay Per Click (PPC) and banner ad. The green block in this picture shows the function of SEO.
You can know more what is SEO? from Wikipedia.
You can know more what is SEO? from Wikipedia.
SEO Benefits
SEO (Search Engine Optimization) web promotion to improve your website ranking in search engines (Yahoo, Google).
All Target Customer
Visitors use some keywords which are related to your website to search for your web page, for example, people in Yahoo, Google will use SEO, Hong Kong SEO, SEO Hong Kong to search for the SEO Company in Hong Kong. SEO to improve website ranking will be more effective than banner ads since banner ad is higher visibility but lower click through rate.
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Have a Better Reputation
Websites in organic ranking will be easier to accept, and visitors will be more trusted a higher ranking website. SEO can increase the page ranking of website and thus the reputation of your website.
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Tremendous Visitors
SEO web page has a higher organic page ranking which is no cost to pay when visitors click on the search reult page. In contrast, pay per click advertising (PPC) is needed to pay for every clic. When the budget is over, the ad will disappear and people will not be able to find your website.
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Effective Local Search
Most of the search engines will be divided into a variety of areas, such as Yahoo HK, Google HK, and so on, SEO can bring you more local target customers.
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More Visitors
According to statistics, SEO organic page rankings have more people click than Pay Per Click advertising (PPC). If you are using PPC keywords advertising, SEO web promotion can bring you more visitors.
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SEO Web Design
To make a website with professional web design and high search engine ranking website standard.
Features
SEO Web Design is different than other web design companies in Hong Kong. Let's see the features of SEO web design:
High Ranking Web Design
SEO web design is using SEO technique to design your website. SEO website can get a higher ranking in search engines. More than 70% web traffic come from search engines such as Google and Yahoo. SEO web design which is easily searched to improve your website ranking in search engines.
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Unlimited Website Content Update
Users do not have any knowledge of the website can also make changes to the content of the webpage. CMS (Content Management System) is using the best tool (WYSIWYG)to update webpages.
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Fully Website Optimization
SEO web design plan for the web site will be fully optimized, the optimization of the page will become higher speed and higher ranking.
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Suitable for Different Browsers
Website of design is suitable for running on different browsers, for example IE6, IE7, Firefox, etc.
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Web Design in Web Standard
Web Design is based on W3C (World Wide Web Consortium) approved website standard.
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Submit Website to Search Engines
Submit your website to different search engines, let visitors can search your website in Yahoo, Google, MSN Live and other search engines.
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Website Statistics Recording
To install the web page statistic tools for recording data, so that you can know the important statistics about your website.
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Relationship with search enginesSEO - 搜尋引擎最佳亦可稱作搜尋引擎優化,英文稱作Search Engine Optimization (簡稱SEO)。在美國和台灣屬於比較流行的網路行銷方式。
SEO與PPC (點擊廣告)最大的不同在於它是出 現在自然搜尋結果中,對消費者而言,是搜尋引擎的自然搜尋結果,而非網上廣告。也因為 這樣的關係,點閱率比 PPC - 關鍵字點擊廣告來的高許多。然而SEO的基本概念是設計,討好搜尋引擎 Yahoo、Google 搜尋邏輯的網站,自然達到提升搜尋引擎結果中的網站排名。 所有的寄存公司,網上廣告商 (網站空間,虛擬主機商) 都會像您推銷 Yahoo或是 Google搜 尋引擎的關鍵字廣告,他們告訴您要讓您的商品或服務接觸到網上客戶 ,就一定要用他門的 關鍵字廣告服務,他們向您推銷所謂的 Google Adsense或是 Yahoo 關鍵字廣告,他們絕口 不提什麼SEO,為什麼? |
White hat versus black hatSEO techniques can be classified into two broad categories: techniques that search engines recommend as part of good design, and those techniques of which search engines do not approve. The search engines attempt to minimize the effect of the latter, among them spamdexing. Industry commentators have classified these methods, and the practitioners who employ them, as either white hat SEO, or black hat SEO. White hats tend to produce results that last a long time, whereas black hats anticipate that their sites may eventually be banned either temporarily or permanently once the search engines discover what they are doing...+
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